PawsomeCare - Pet Care Made Easy

PawsomeCare, a product designed to facilitate pet owners in finding pet daycare, pet adoption, and dog walking services with convenience and trust.

Sportoo UIUX project image.
Project source

Personal Project

Date of Completion

2021/09/08-2021/10/02

Project Type

UI/UX Design

Main Techs

Figma

Introduction

PawsomeCare is a product designed to aid pet owners in conveniently and confidently accessing services such as pet day care, pet adoption, and dog walking.

True to its name, the essence of this product is to facilitate the maintenance of pets' well-being and vitality, alleviating owners' concerns about their animals' care amidst their hectic routines. Moreover, it facilitates the organization and documentation of the development of multiple pets, transforming each record into a cherished memory.

Starting the Project

The concept stems from a UX course created by Google. When illustrating low-fidelity prototypes, they utilized the scenario of aiding busy individuals in locating dog walkers as a case study.

I firmly believe this is an exceptional concept. The population of pet owners in our country is on a consistent rise. With an aging population and a declining inclination towards having children, the number of people owning pets is anticipated to further escalate in the future. Undoubtedly, this constitutes a genuine and expanding demand.

PawsomeCare app starting screen.

Brainstorm

PawsomeCare app brainstorming.

Pet Industry Research

Based on the '2021 China Pet Economy Industry Research Report' by AiMedia Consulting, the count of pet owners and the percentage of prospective pet owners have been progressively climbing on an annual basis. The perspective of pet owners towards their pets predominantly leans towards considering them as friends, family members, or even akin to children. The expenditures made by individuals on their pets are consistently on the rise.

PawsomeCare app user exercise behavior analysis.

User Segmentation

Urban dwellers who keep pets but occasionally find themselves too busy to take care of them.

PawsomeCare app user segmentation.

User Persona

PawsomeCare app persona.PawsomeCare app persona.PawsomeCare app persona.PawsomeCare app persona.

Empathy Map

PawsomeCare app empathy map.

Storyboard

PawsomeCare app storyboard.

Problem Definition and Challenges

PawsomeCare app user needs and objectives.

Functional Architecture

PawsomeCare app functional architecture.

User Workflow

PawsomeCare app user workflow.

Sketch

PawsomeCare app sketch.

Wireframe

PawsomeCare app wireframe.

Color Palette

PawsomeCare app design style.

Logo Design

PawsomeCare app design style.

Icons Design

PawsomeCare app design style.

Prototype

PawsomeCare app prototype.PawsomeCare app prototype.PawsomeCare app prototype.PawsomeCare app prototype.
PawsomeCare app prototype.PawsomeCare app prototype.PawsomeCare app prototype.PawsomeCare app prototype.
PawsomeCare app prototype.PawsomeCare app prototype.PawsomeCare app prototype.PawsomeCare app prototype.
PawsomeCare app prototype background.

Summary

The overall design remains in harmony with the initial concept, encompassing pet service booking, pet growth records, and the pet community, all in alignment with the outline depicted in the initial sketches. However, there exists potential for refinement in the finer intricacies of each feature. Furthermore, the service transaction system is yet to attain full comprehensiveness, and the backend design for showcasing service provider offerings remains in the process of being fully developed.